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Nowdays
Nowdays' goal is to make everyone (really everyone, ok?) understand the urgency of cannabis' decriminalization and legalization in Brazil, and for that we decided to recreate this universe - bringing art, entertainment, and a lot of information to those who are still out of our bubble and needs to learn a little more about the plant.
Service
Design, launch strategy & launch campaign
Client
Nowdays
Year
2022 / 2023
Nowdays is a new way of thinking and consuming cannabis.
Eliminating stigma, prejudice and racism linked to marijuana is our mission here.
No boring and complicated scientific words, Nowdays is here to make things simple.
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